Coleman Electrical Services
Logo Design | Branding | Website
This project involved developing a contemporary logo and comprehensive brand identity for "Coleman Electrical Services," a newly established electrical contracting company based in Sydney. The client, Josh Coleman, sought a distinctive brand that would stand out in the market, expressing a particular fondness for the color green and a preference for bold, minimalist designs.
My creative approach focused on building a brand that is both lively and professional. This was achieved through a strategic use of a vibrant green color palette contrasted with black, providing a modern and impactful visual presence. A key element of the design is a uniquely curved electric bolt, serving as a memorable icon that enhances brand recognition and encapsulates the company's services. This project demonstrates my ability to translate client preferences into a strong, functional, and visually appealing brand identity.
Contemporary shapes/colours, clean typefaces and boldness, I built a brand that is lively and but still maintains the essence of professionalism. Use of the green colour pallet against night black and the curved electric bolt is sure draw eyes and leave a memorable experience.
